Sovran Blog

Some companies, attentive to changes in consumer behavior, are moving away from the traditional customer service model. Ac...

According to a 2016 study by Botanalytics, around 40% of users don’t continue after the first message, while 25% drop off a...

Is the customer always right? No! Is the customer the top priority? Yes! Should the customer be at the center of all organiza...

If your company, in 2021, still doesn't use a WhatsApp chatbot, we can guarantee that it's missing out on reducing costs and ...

Companies don’t spare any effort to optimize their customer service and thus increase their sales, as well as satisfaction,...